Our flagship store, The Armoury, re-opened its doors today, having undergone a huge refurbishment to prepare for our partnership with adidas and the reveal of the 2019/20 home kit.
Club legends Ray Parlour and David Seaman were joined by young Gunner Eddie Nketiah and Arsenal Women’s star Danielle Carter throughout the day to celebrate the opening.
The new store is a shrine to nostalgia and the club’s rich history with adidas, and includes a caged skills area where you can have your skills rated by a member of the first team.
Among the first supporters to get his hands on the shirt was James Starling, 19.
“I am absolutely buzzing to get my new adidas home shirt,” James said. “I struggled to sleep last night because I was so excited!”
Arsenal retail director Simon Lilley said: “The newly refitted Armoury is our flagship store at Emirates Stadium and we’re proud to provide a best-in-class retail environment for our fans.
“Working with adidas has helped us to take our store to the next level, with new experiences such as the cage football skills zone. A lot of work has gone in to ensuring that this refurb’ reflects our supporters’ passion for Arsenal and our rich history with adidas, whilst continuing to provide a world-class retail experience.”
The Armoury is a one-stop shop for all Arsenal fans and one of the few places that supporters can be among the first to get their hands on the new Arsenal 2019/20 home kit this week.
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